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Marketing : concepts and strategies / William M. Pride, O. C Ferrell.

by Pride, William M [autor.] | Ferrell, O.C, 1943-.

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Houghton Mifflin, 2006Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / P947m, ...

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Marketing / William M. Pride, O. C. Ferrell.

by Pride, William M [autor.] | Ferrell, O.C.

Edition: Fifteenth edición.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : South-Wertern Cengage Learning, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P947m.

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  • Colegio de Estudios Superiores de Administración - CESA
  • Diagonal 34ª # 5ª-23
  • PBX: 339 53 00 – 1189 -1120
  • Bogotá, Colombia
  • Términos y condiciones
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