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Marketing Magnético : La estrategia definitiva para atraer y conservar clientes / John R. Graham.

by Graham, John R [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Díaz de Santos, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G739m.

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Los siete factores clave del marketing estratégico : la batalla competitiva / Daniel Piestrak ; traducción Claudio L. Soriano Soriano.

by Piestrak, Daniel [autor.] | Soriano Soriano, Claudio L [traductor].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Díaz de Santos, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P624s.

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Gestión estratégica del marketing : establecimiento de objetivos / director de la colección Claudio L. Soriano Soriano.

by Soriano Soriano, Claudio L [autor.].

Series: Biblioteca de Manuales prácticos de Marketing ; 6Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Diaz de Santos, 1989Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M297g.

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  • Colegio de Estudios Superiores de Administración - CESA
  • Diagonal 34ª # 5ª-23
  • PBX: 339 53 00 – 1189 -1120
  • Bogotá, Colombia
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