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Business model generation : a handbook for visionaries, game changers, and challengers / Alexander Osterwalder, Yves Pigneur ; diseño de Alan Smith ; editor Tim Clark.

by Osterwalder, Alexander [autor.] | Clark, Tim, 1956- [editor] | Pigneur, Yves | Pijl, Patrick Van Der | Smith, Alan.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, New Jersey : Wiley, 2010Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.4012 / O855b, ... Not available: Biblioteca CESA: Lost (1).

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The mom test : how to talk to customers & learn if your business is a good idea when everyone is lying to you / Rob Fitzpatrick.

by Fitzpatrick, Rob [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Foundercentric, 2013Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / F559m 2013.

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  • Colegio de Estudios Superiores de Administración - CESA
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