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		La revolución puma : cómo una especie en extención se convirtió en el principal depredador entre las marcas deportivas con más estilo / Rolf-Herbert Peters, Javier Ortega prolg. by Peters, Rolf-Herbert [autor.] \| Ortega, Javier [prólogo]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Madrid] : LID Editorial, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / P481r. Place hold Request article Add to cart (remove)
		Marcas líderes y distribuidores : buenas prácticas de colaboración / José María Vilas. by Vilas Aventín, José María, 1954- [autor.]. Series: Libros profesionales de empresaMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : ESIC, 2011Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.827 / V697m, ... Place hold Request article Add to cart (remove)
		Lovemarks : El futuro más allá de las marcas / Kevin Roberts, María Isabel Merino translator Antonio Núñez translator. by Roberts, Kevin [autor.] \| Merino, María Isabel [traductor] \| Núñez, Antonio [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Madrid] : Ediciones Urano, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.827 / R643f, ... Place hold Request article Add to cart (remove)
		Branding : marcas más valiosas / Nibaldo Toledo Takahashhi. by Toledo Takahashi, Nibaldo [autor.]. Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : CESA, 2007Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / T649b 2007. Place hold Request article Add to cart (remove)
		Mucho más que un nombre : una introducción a la gestión de marcas / Melissa Davis ; comentario teórico de Jonathan Baldwin ; traductor Sigrid Guitart. by Davis, Melissa [autor.] \| Baldwin, Johnathan \| Guitart, Sigrid. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona Parramón, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.57 / D261m 2006. Place hold Request article Add to cart (remove)
		Shopper marketing capturing the shoppertunity : del insight a la estrategia, de la estrategia a la acción / Jean Marc Ziegler. by Ziegler, Jean Marc [autor.] \| The Retail Factory. Edition: 1a. edición.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Bogotá] The Retail Factory, 2016Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / Z66s 2016, ... Place hold Request article Add to cart (remove)
		Shopper marketing : la era del shopper ha iniciado / Anuor Aguilar. by Aguilar, Anuor [autor.]. Edition: 1a. edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Lima, Alfaomega, Grupo Editorial Mesa Redonda, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A283s 2016. Place hold Request article Add to cart (remove)

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