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Marketing en tiempo real / David Meerman Scott ; traductor : María José Pinilla Machado.

by Scott, David Meerman [autor.].

Series: Social mediaMaterial type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Anaya Multimedia, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M495m.

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The new rules of marketing and PR : how to use social media, online video, mobile applications, blogs, newsjacking, and viral marketing to reach buyers directly / David Meerman Scott .

by Scott, David Meerman [autor.].

Edition: Sixth edition .Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General; Language: English Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., 2017Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.872 / S425n 2017.

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