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		Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, E.Jerome McCarthy. by Perreault, William D [autor.] \| Mccarthy, E. Jerome. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw Hill, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / P426e 2015. Place hold Request article Add to cart (remove)
		Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius. by Kerin, Roger A [autor.] \| Hartley, Steven W \| Rudelius, William. Edition: 12st edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw-Hill, 2015Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / K374m1 2015, ... Place hold Request article Add to cart (remove)
		Dirección de marketing / Philip Kotler, Kevin Lane Keller ; traducción de Leticia Esther Pineda Ayala, Lourdes Amador Araujo. by Kotler, Philip, 1931- [autor.] \| Amador Araujo, Lourdes \| Lane Keller, Kevin \| Pineda Ayala, Leticia Esther. Edition: Decimoquinta edición.Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: México D.F. : Pearson, 2016Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (8)Call number: 658.8 / K874d1 2016, ... Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Marketing management / Philip Kotler ; Kevin Lane Keller. by Kotler, Philip, 1931- [autor.] \| Keller, Kevin Lane. Edition: Fifteenth edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston Pearson Education 2016Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / K874m 2016, ... Place hold Request article Add to cart (remove)

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