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		Marketing in an electronic age / edited by Robert D. Buzzell ; contributors, Vincent P. Barabba ... [y otros]. by Barabba, Vincent P, 1934- [autor.] \| Buzzell, Robert D. (Robert Dow), 1933-. Series: Research colloquium / Harvard Business SchoolMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Harvard Business School Press, 1985Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B989m, ... Place hold Request article Add to cart (remove)
		La era de los negocios electrónicos : como generar utilidades en la economía digital / Editores Don Tapscott, Alex Lowy y David Ticoll ; traducción Cecilia Avila de Barón. by Ávila de Barón, Cecilia [traductor] \| Lowy, Alex [editor] \| Ticoll, David [editor] \| Tapscott, Don, 1947- [editor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Santafé de Bogotá ; Buenos Aires : McGraw\Hill, 1999Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4038 / T175e. Not available: Biblioteca CESA: Lost (1). Place hold Request article Add to cart (remove)
		Internet y comercio electrónico : características, estrategias, desarrollo, aplicaciones / Julián Briz, Isidro Laso. by Briz Escribano, Julián [autor.] \| Laso, Isidro. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Esic Editorial, Ediciones Mundi Prensa, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B849i. Place hold Request article Add to cart (remove)
		Cyber\Rules : estrategias para el éxito en el e\business / Thomas M. Siebel y Pat House ; traducción Federico Villegas. by Siebel, Thomas M [autor.] \| Villegas, Federico [traductor]. Series: FuturoMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Granica, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S571c. Place hold Request article Add to cart (remove)
		E-marketing : capitalizing o technology / Brad Alan Kleindl. by Kleindl, Brad Alan [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Toronto : Thomson Learning, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K64e. Place hold Request article Add to cart (remove)
		Marketing estratégico para la era digital / Bill Bishop ; traducción José Manuel Salazar Palacios ; revisión técnica Fernando Gutiérrez Cortés. by Bishop, Bill [autor.] \| Gutiérrez Cortés, Fernando [revisión] \| Salazar Palacios, José Manuel [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Compañía Editorial Continental, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B596m. Place hold Request article Add to cart (remove)
		E\roadmapping : digital strategising for the new economy / by Stefan P. Bornheim, with Jutta Weppler and Oliver Ohlen. by Bornheim, Stefan P [autor.] \| Ohlen, Oliver \| Weppler, Jutta. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Basingstoke (England) : Palgrave, 2001Online access: Contributor biographical information \| Publisher description \| Table of contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / B736e. Place hold Request article Add to cart (remove)
		Cibermarketing / Mario de la Garza Gorostieta. by Garza Gorostieta, Mario de La [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Compañía Editorial Continental, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M245c. Place hold Request article Add to cart (remove)
		Volando en pedacitos : cómo se transforma la estrategia de negocios en la nueva economía de la información / Philip Evans, Thomas S. Wurster ; traducción: Enrique Mercado González ; revisión técnica: Renato Ramírez Díaz. by Evans, Philip, 950- [autor.] \| Wurster, Thomas S. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Oxford University Press, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / E924v. Place hold Request article Add to cart (remove)
		Soluciones microsoft de comercio electrónico / Brensda Kienan ; traduccion de Begona Sánchez Gómez ; revision técnica Antonio Vaquero Sánchez. by Kienan, Brenda [autor.] \| Sánchez Gómez, Begoña [traductor] \| Sánchez González, Carmelo [editor] \| Vaquero Sánchez, Antonio [revisión]. Edition: Editor Carmelo Sánchez González.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : McGraw\Hill, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K473s. Place hold Request article Add to cart (remove)
		El plan de marketing digital : blended marketing como integración de acciones on y offline / Manuel Alonso Coto. by Alonso Coto, Manuel [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Madrid] : Pretince Hall, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / A454p 2011. Place hold Request article Add to cart (remove)
		Web Copy That Sells : The Revolutionary Formula for Creating Killer Copy That Grabs Their Attention and Compels Them to Buy / María Veloso. by Veloso, María [autor.]. Edition: 2da edición.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : American Management Association, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.8 / V443w 2009. Place hold Request article Add to cart (remove)

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