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		Experiencias y casos de comportamiento del consumidor / Coordinadores Salvador Ruiz de Maya y Javier Alonso Rivas. by Alonso Rivas, Javier [autor.] \| Ruiz de Maya, Salvador. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Esic Editorial, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / R934e. Place hold Request article Add to cart (remove)
		Casos de comportamiento del consumidor : reflexiones para la dirección de marketing / Salvador Ruiz de Maya, Ildefonso Grande Esteban. by Ruiz de Maya, Salvador [autor.] \| Grande Esteban, Ildefonso, 1954-. Series: Libros profesionales de empresaEdition: Primera edición.Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : ESIC, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8342 R849c 2013. Place hold Request article Add to cart (remove)

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