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The mind of the strategist : the art of japanese business / Kenichi Ohmae.

By: Ohmae, Kenichi, 1943- [autor.]Material type: TextTextLanguage: English Publisher: New York : McGraw-Hill, 1982Description: xiii, 283 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9780070479043Subject(s): Investigación de productos | Estrategias de mercadeo | Administración industrial | Administración industrial -- JapónDDC classification: 658.4012
Contents:
The Art of Strategic Thinking -- Analysis: The Starting Point -- Four Routes to Strategic Advantage ; Focusing on Key Factors -- Building on Relative Superiority -- Pursuing Aggressive Initiatives -- Exploiting Strategic Degrees of Freedom -- The Secret of Strategic Vision -- Building Successful Strategies -- The Strategic Triangle -- Customer-Based Strategies -- Corporate-Based Strategies -- Competitor-Based Strategies -- Corporate Strategy -- Modern Strategic Realities - Understanding the Economic Environment -- Coping with Strategic Change -- Japan: Myths and Realities -- Foresighted Decision Making -- A Strategic Success Formula?
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Libros Libros Biblioteca CESA

Diagonal 34 A No. 5 A - 23 

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General JN 658.4012 / O451m 1982 (Browse shelf(Opens below)) Ej.1 Available 7101022700
Total holds: 0

Incluye índice.

The Art of Strategic Thinking -- Analysis: The Starting Point -- Four Routes to Strategic Advantage ; Focusing on Key Factors -- Building on Relative Superiority -- Pursuing Aggressive Initiatives -- Exploiting Strategic Degrees of Freedom -- The Secret of Strategic Vision -- Building Successful Strategies -- The Strategic Triangle -- Customer-Based Strategies -- Corporate-Based Strategies -- Competitor-Based Strategies -- Corporate Strategy -- Modern Strategic Realities - Understanding the Economic Environment -- Coping with Strategic Change -- Japan: Myths and Realities -- Foresighted Decision Making -- A Strategic Success Formula?

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