Secrets of power persuasion / Roger Dawson.
Material type:
TextLanguage: English Publisher: Englewood Cliffs, New York : Prentice Hall, 1992Description: xxi, 296 páginas ; 23 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9780137993543Subject(s): Persuasión (Psicología) | Influencia (Psicología) | Cambio (Psicología) | Comunicación interpersonal | Relaciones interpersonalesDDC classification: 153.8 | Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds |
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Libros
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 153.8 / D272s 1992 (Browse shelf(Opens below)) | Ej.1 | Available (Sin restricciones) | 7101026902 |
Incluye índice.
Introduction. What this book can do for you ; Part one. How to play the persuasion game ; Chapter one. Eight magic keys that control people ; Chapter two. Fifteen magic keys that make people believe you ; Chapter three. How to make them want to dier for you ; Chapter four. How scarcity drives people wild ; Chapter five. Bringing them to their knees with time pressure ; Chapter six. The Zen-like art of sharing secrets ; Chapter seven. The power of association: tying your persuasion to something good ; Chapter eight. The power of consistency: it´s more important to do it often than to do it right ; Chapter nine. Why consistent behavior kicks your performance into high gear ; Chapter ten. Bonding the magic key to persuasion ; Chapter eleven. Persuasive speeches ; Chapter twelve. Eight verbal persuasion ploys to control the other person ; Chapter thirteen. Exposing and destroying their negative emotions...
¡El poder de la persuasión puede ser tuyo! Ahora, uno de los principales expertos en persuasión de la nación comparte con usted sus probados secretos de éxito que hacen que otras personas vean las cosas a su manera; Sin amenazas, sin sobornos, y sin manipulaciones.
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