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Investigación de mercados : un enfoque aplicado / Thomas C. Kinnear, James R. Taylor ; Traducción de Gloria E. Rosas Lopetegui.

by Kinnear, Thomas C [autor.] | Rosas Lopetegui, Gloria E [traductor] | Taylor, James R [coautor].

Edition: 5 edition.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill Interamericana, 1998Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83 / K51i, ... Not available: Biblioteca CESA: Damaged (1).

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  • Colegio de Estudios Superiores de Administración - CESA
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