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Brand relevance : making competitors irrelevant / David A. Aaker.

by Aaker, David A [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Jossey-Bass, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 A111b. Not available: Biblioteca CESA: Lost (1).

Brand Child : emarkable Insights into the Minds of Today's Global Kids & Their Relationships with Brands / Martin Lindstrom, Patricia B. Seybold.

by Lindström, Martin, 1970- [autor.] | Seybold, Patricia B [coautor].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Kogan Page, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: NNN. Not available: Biblioteca CESA: Lost (1).

The Best American Short Stories 2012 / Tom Perrotta, Heidi Pitlor.

by Perrotta, Tom [autor.] | Perrotta, Tom | Pitlor, Heidi.

Material type: Text Text; Format: electronic available online remote; Literary form: Fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Mariner Books, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 813.4 B561b. Not available: Biblioteca CESA: Lost (1).

Brand against the machine : how to build your brand, cut through the marketing noise and stand out from the competition / John Morgan.

by Morgan, John [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 M847b. Not available: Biblioteca CESA: Lost (1).

Capitalism at risk : rethinking the role of business / Joseph L. Bower, Herman B. Leonard, Lynn S. Paine.

by Bower, Joseph L [autor.] | Leonard, Herman B.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Harvard Business Review Press, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 338 B676c. Not available: Biblioteca CESA: Lost (1).

Big Shots, Business the Richard Branson Way : 10 Secrets of the World's Greatest Brand Builder (Big Shots Series) / Des Dearlove.

by Dearlove, Des [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Capstone, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: NNN. Not available: Biblioteca CESA: Lost (1).

Brand sense / Martin Lindstrom : sensory secrets behind the stuff we buy :.

by Lindström, Martin, 1970- [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Free Press, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 L753b. Not available: Biblioteca CESA: Lost (1).

The accidental entrepreneur : 50 things i wish someone had told me about starting a business / Susan Urquhart-Brown.

by Urquhart-Brown, Susan [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : American Managament Association, 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.04 U79a. Not available: Biblioteca CESA: Lost (1).

What i wish i knew when i was 20 : a crash course on making your place in the world / Tina Seelig.

by Seeling, Tina [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Harper One, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 370.113 S452w. Not available: Biblioteca CESA: Lost (1).

Stabilizing an unstable economy / Hyman P. Minsky, Henry Kaufman Pról.

by Minsky, Hyman P [autor.] | Kaufman, Henry [prólogo].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : McGRaw-Hill, 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: 339.5 M666s. Not available: Biblioteca CESA: Lost (1).

The new competitive advantage : the renewal of American industry / Michael H. Best.

by Best, Michael J [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Oxford University Press, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 338.60480973 B561n. Not available: Biblioteca CESA: Lost (1).

The World Is Flat : Not! Cool New Maps of the World To Energize and Delight / W. Frederick Zimmerman.

by W. Frederick Zimmerman [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Nimble Books LLC, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: NNN. Not available: Biblioteca CESA: Lost (1).

The Corporate Culture Survival Guide / Edgar H. Schein.

by H. Schein, Edgar [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Jossey-bass, 2009Availability: Items available for loan: Biblioteca CESA (1). Not available: Biblioteca CESA: Lost (1).

Oxford Dictionary of English / Oxford Dictionaries.

by Oxford Dictionaries.

Edition: 2da edición.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Oxford University Press, 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: NNN.

The adventures of an it leader / Robert D. Austin, Richard L. Nolan, Shannon O'Donnel.

by Austin, Robert D [autor.] | Nolan Richard L.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Harvard Business Press, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4038 A935a.

Agents of change / Guy Harrison.

by Harrison, Guy [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Guy Harrison Publishing, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 808.83 H318a.

Anti suit entrepreneur / Chirs Lopez, Jason Wells.

by Lopez, Chris [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Anti suit entrepreneur company, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.04 / L864a.

Applied Public Relations : Cases in stakeholder management / Kathy Brittain McKee, Larry F. Lamb.

by Mckee, Kathy Brittain [autor.] | Lamb, Larry F [coautor].

Edition: 2da edición.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Routledge Taylor & Francis Group, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.2 / B862a.

A Fast Track To Structured Finance Modeling, Monitoring and Valuation / William Preinitz : Jump Start VBA.

by Preinitz, William [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Wiley, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR332.0115118 / P924f 2009.

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