TY  - BOOK
AU  - Blank,Steve
AU  - Dorf,Bob
TI  - The startup owner's manual: the step by step guide for building a great company 
SN  - 9781119690689
U1  - 658.11 
PY  - 2020///
CY  - New Jersey: 
PB  - John Wiley & Sons Inc.,   
KW  - Nuevas empresas
KW  - Guías
KW  - Emprendedores
KW  - Estrategia y técnica
KW  - Liderazgo
KW  - Planificación empresarial
KW  - Crecimiento empresarial
N1  - Incluye ilustraciones; Incluye índice (557-571); Contiene información biográfica de los autores (553-555); Getting started ; Step one: customer discovery ; Step two: customer validation
N2  - The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability
ER  -