TY - BOOK AU - Ziglar,Zig TI - Selling 101: what every successful sales professional needs to know SN - 0785264817 U1 - 658.85 PY - 2003/// CY - Nashville, TN PB - Thomas Nelson Publishers KW - Técnicas de ventas N1 - You made the right choice \\ Important skills for today's sales professional \\ Finding someone willing to buy \\ Dealing effectively with call reluctance \\ Sell by design, not by chance \\ Questions are the answer : need analysis \\ Conducting the comfortable interview \\ Making the lights go on : need awareness \\ Selling to people's problems : need solution \\ The ABC's of closing sales : need satisfaction \\ Closing more sales more often \\ Beyond customer service to customer satisfaction \\ Gaining control of your time and your life ER -