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Life stages of the museum visitor : building engagement over a lifetime / Susie Wilkening, James Chung.

By: Wilkening, Susie, 1974- [autor.]Contributor(s): Chung, James, 1966- | American Association Of MuseumsMaterial type: TextTextLanguage: inglés Publisher: Washington, D.C. : AAM Press, 2009Description: xvi, 163 páginas : ilustraciones ; 26 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9781933253138Subject(s): Museografía -- Evaluación | Museos -- Administración | Museos -- Visitas guiadasDDC classification: 069.1
Contents:
Generational dynamics at play ; The research ; The changing face of America ; Museum advocates, part I: who are they? ; Museum advocates, part II: where do they come from? ; The challenge of moms ; We've outgrown museums: middle\school students ; Generation y ; Older women, the dream visitors ; Older men: amazing grace ; Six trends.
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The American Association of Museums.

Generational dynamics at play ; The research ; The changing face of America ; Museum advocates, part I: who are they? ; Museum advocates, part II: where do they come from? ; The challenge of moms ; We've outgrown museums: middle\school students ; Generation y ; Older women, the dream visitors ; Older men: amazing grace ; Six trends.

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