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Market-based magement : strategies for growing customer value and profitability / Roger J. Best.

By: Best, Roger J [autor.]Material type: Text

TextLanguage: English Publisher: [Washington D.C.] : Person, 2013Edition: Sixth editionDescription: 552 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9780130387752Subject(s): Consumidores | Planeación de mercadeo | Administración de mercadeo | Análisis de mercadeoDDC classification: 658.8

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Holdings
Item type	Current library	Collection	Call number	Vol info	Copy number	Status	Date due	Barcode	Item holds
Libros	Biblioteca CESA Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co Piso 1	General	658.8 / B561ma (Browse shelf(Opens below))	Ej. 1	1	Available		7101018989

Total holds: 0

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Incluye Índice (p.543-552) Incluye Glosario (p.536-542)

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