Market-based magement : strategies for growing customer value and profitability / Roger J. Best
Material type:
TextLanguage: English Publication details: [Washington D.C.] : Person, 2013. Edition: 6th edDescription: 552 páginas : ilustracionesISBN: 9780130387752Subject(s): Consumidores | Planeación de mercadeo | Administración de mercadeo | Análisis de mercadeoDDC classification: 658.8
| Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Biblioteca CESA
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General | 658.8 / B561ma (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101018989 |
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