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La estrategia según Trout : capturar mentes para conquistar mercados / Jack Trout, Raúl Peralba translator.

By: Trout, Jack [autor.]Contributor(s): Peralba, Jack [traductor]Material type: Text

TextLanguage: Spanish Publisher: Madrid : McGraw-Hill, 2004Description: 157 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 8448141865Subject(s): Estrategias de mercadeo | Estrategias gerenciales | MercadeoDDC classification: 658.8

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Item type	Current library	Collection	Call number	Vol info	Copy number	Status	Date due	Barcode	Item holds
Libros	Biblioteca CESA Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co Piso 1	General	658.8 / T861e (Browse shelf(Opens below))	Ej. 1	1	Available		7101014517

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Previous	658.8 / T859d Diferenciarse o morir : cómo sobrevivir en un entorno competitivo de alto riesgo /	658.8 / T859d Differentiate or die : survival in our era of killer competition /	658.8 / T859d Differentiate or die : survival in our era of killer competition /	658.8 / T861e La estrategia según Trout : capturar mentes para conquistar mercados /	658.8 / T861t Trout on strategy : capturing mindshare, conquering markets /	658.8 / T879e Sentimientos : la excelencia en el servicio clínicas y hospitales /	658.8 / T931e Electronic commerce : a managerial perspective /	Next

Incluye Índice (p.143-147)

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