Innovaciones en marketing : nuevas perspectivas de beneficios y expansión / traductor Alberto Fernández Arias.
Material type: TextLanguage: Spanish Original language: English Publisher: México : Libros McGraw\Hill de México, 1977Description: vii, 267 páginas : ilustracionesContent type: texto Media type: sin mediación Carrier type: volumenISBN: 007037375Subject(s): Planeación de mercadeo | MercadeoDDC classification: 658.8Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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General | 658.8 / L666i (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101001265 |
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Título original Innovation in marketing.
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