Marketing research : an applied approach / Thomas C. Kinnear, James R Taylor.
Material type:
TextLanguage: English Series: McGraw\Hill series in marketingPublisher: New York : McGraw\Hill, 1987Edition: Third editionDescription: xviii, 718 páginas : ilustraciones ; 25 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0070347484Subject(s): Investigación en mercadeo | Mercadeo | Mercadeo -- Management | Análisis de mercadeoDDC classification: 658.83
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General | 658.83 / K557m (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101011052 |
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| 658.83 / K557i Investigación de mercados : un enfoque aplicado / | 658.83 / K557i Investigación de mercados : un enfoque aplicado / | 658.83 / K557i Investigación de mercados : un enfoque aplicado / | 658.83 / K557m Marketing research : an applied approach / | 658.83 / K874a A framework for marketing management / | 658.83 / L293v Vademécum de Mercados 2010-2011 : 10.000 empresas / | 658.83 / L293v Vademécum de Mercados 2010-2011 : 10.000 empresas / |
Includes bibliographical references and indexes.
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