Hospitality cases in marketing and operations / Anna Graf Williams ; Jennifer Adams Aldrich, Karen J. Hall, [consultants].

By: Williams, Anna Graf [autor.]Material type: TextTextLanguage: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1997Description: xii, 198, 1/7\7/7 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0138538395Subject(s): Casos en mercadeo | Administración Hospitalaria | Administración de servicios de salud | Planeación de mercadeo | Hostelería -- United States -- Case studiesDDC classification: 658.802
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