La estrategia básica de marketing / director de la colección Claudio L. Soriano Soriano.
Material type:
TextLanguage: Spanish Original language: English Series: Biblioteca de Manuales prácticos de MarketingPublisher: Madrid : Ediciones Díaz de Santos, 1990Description: xvi, 170 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 8487189334Subject(s): Planeación de mercadeo | Estrategias de mercadeo | MercadeoDDC classification: 658.8
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Biblioteca CESA
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General | 658.8 / E82e (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101006636 |
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Título original Strategic marketing management.
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