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Destination branding : theory and research / Maja Konecnik Ruzzier

By: Konecnik Ruzzier, Maja.
Material type: TextTextPublisher: [Washington D.C.] : Lap Lambert Academic Publishing, 2010Description: 278 páginas : ilustraciones.ISBN: 9783838354590.Subject(s): Ciudades -- Comercio | Comercio Turístico | Turismo | Mercadeo | Ciudades y pueblos -- PromociónDDC classification: 658.827
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General 658.827 / K822d (Browse shelf) Ej. 1 1 Available 7101020033
Libros Libros Biblioteca CESA

serviciosbiblioteca@cesa.edu.co

Piso 1
General 658.827 / K822d (Browse shelf) Ej. 2 2 Available 7101020021
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658.827 / K291s1 2008 Strategic brand management : 658.827 / K29s 2020 Strategic brand management : 658.827 / K321c 2018 The contagious commandments : 658.827 / K822d Destination branding : theory and research / 658.827 / K822d Destination branding : theory and research / 658.827 / K96e 2007 La estrategia de las marcas blancas 658.827 / K96e 2007 La estrategia de las marcas blancas

Incluye bibliografía (p.243-278)

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