Sonic branding : an introduction / Daniel M. Jackson ; edited by Paul Fulberg.
Material type: TextLanguage: English Publisher: London : Palgrave Macmillan, 2003Description: xxi, 179 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 1403905193; 9781403905192Subject(s): Música En Publicidad | Publicidad | Publicidad -- Marca de nuevos productos | Publicidad -- Brand name productsDDC classification: 659.14 Online resources: Contributor biographical information | Publisher description | Table of contentsItem type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 659.14 / J124s (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101018713 |
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659.122 / P431s 2009 Strategic advertising management / | 659.13 / S961m Media planning : a practical guide / | 659.132 / B724f Fundamentals of copy layout / | 659.14 / J124s Sonic branding : an introduction / | 659.142 / L847m 2001 Marketing radial : cómo incrementar la rentabilidad y la competitividad de las empresas / | 659.142 / S386p Publicidad radiofónica / | 659.15 / D367g 2016 Google adwords : trucos y estrategias para el éxito / |
Includes bibliographical references (p. 170\174) and index.
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