Contemporary strategy analysis / Robert Morris Grant.
Material type:
TextLanguage: English Publisher: Chichester (England) : John Wiley & Sons, 2010Edition: Seventh editionDescription: xv, 499 páginas : ilustraciones, diagramas ; 25 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0470747102; 9780470747100Subject(s): Competitividad | Ventaja competitiva | Planificación estratégica | Toma de decisiones | Cambio organizacional | Planificación empresarialDDC classification: 658.4012 Online resources: Para consultar la tabla de contenido presione aquí | Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros
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Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.4012 / G761c (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101018683 | ||
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Libros
|
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.4012 / G761c (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101007156 |
Incluye referencias bibliográficas e índice.
The -- concept of strategy. \\ -- Goals, values, and performance. \\ -- Industry analysis : the fundamentals. \\ -- Further topics in industry and competitive analysis. \\ -- Analyzing resources and capabilities. \\ -- Developing resources and capabilities. \\ -- Organization structure and management systems : the fundamentals of strategy implementation. \\ The -- nature and sources of competitive advantage. \\ -- Cost advantage. \\ -- Differentiation advantage. \\ -- Industry evolution and strategic change. \\ -- Technology\based industries and the management of innovation. \\ -- Competitive advantage in mature industries. \\ -- Vertical integration and the scope of the firm. \\ -- Global strategies and the multinational corporation. \\ -- Diversification strategy. \\ -- Implementing corporate strategy : managing the multibusiness corporation. \\ -- Current trends in strategic management.
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