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  • Loudon, David L.

Loudon, David L. (Nombre personal)

Preferred form: Loudon, David L.

His Consumer behavior, c1979: t.p. (David L. Loudon, Coll. of Business Admin., U. of Rhode Island)

Wrenn, Bruce. Marketing research, c2002: t.p. (David Loudon, PhD) jkt. (prof., marketing/hd., Dept. of Mgt. and Marketing, College of Business Admin., U. of Louisiana, Monroe; formerly at Louisiana State U., U. of Rhode Island, Hong Kong Shue Yan College, North American Exec. Prog., Monterrey, Mexico)

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