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  • Weitz, Barton A.

Weitz, Barton A. (Nombre personal)

Preferred form: Weitz, Barton A.

Pederson, C.A. Selling, principles and methods, 1981 (a.e.) t.p. (Barton A. Weitz, Ph. D., asst. prof., grad. sch. of management, Univ. of Calif., Los Angeles)

Strategic marketing, 1983: CIP t.p. (Barton A. Weitz) CIP data sheet (b. 9/14/41)

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