The startup owner's manual : the step by step guide for building a great company /

Blank, Steve, 1953-

The startup owner's manual : the step by step guide for building a great company / Steve Blank and Bob Dorf. - First edition. - xxix, 571 páginas : ilustraciones ; 24 cm.

Incluye ilustraciones. Incluye índice (557-571) Contiene información biográfica de los autores (553-555)

Getting started ; Step one: customer discovery ; Step two: customer validation

The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability.

9781119690689


Nuevas empresas--Guías.
Emprendedores--Estrategia y técnica.
Liderazgo.
Planificación empresarial.
Crecimiento empresarial .

658.11 / B642
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