Normal view MARC view ISBD view

Brand relevance : making competitors irrelevant /

Aaker, David A.,

Brand relevance : making competitors irrelevant / David A. Aaker. - 381 páginas : ilustraciones.

Disponible Kindle. Incluye índice (p.371-381)

Incluye Bibliografía (p.359-370)

ISBN: 9780470613580

Subjects--Topical Terms:
Marca de nuevos productos
Marcas (mercadeo)
Innovaciones tecnológicas.

Dewey Class. No.: 658.827 / A111b

Place hold
Print
Request article
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Codigo QR