Your search returned 89 results.

Sort
Results
Marketing strategy / Paul Fifield.

by Fifield, Paul [autor.] | Chartered Institute Of Marketing.

Series: The Chartered Institute of Marketing/Butterworth\Heinemann marketing seriesEdition: Second edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Oxford (England) : Butterworth\Heinemann, 1998Online access: Publisher description | Table of contents Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F469m.

Strategic logistics management / James R. Stock, Douglas M. Lambert.

by Stock, James R [autor.] | Lambert, Douglas M.

Series: The McGraw\Hill/Irwin series in marketingEdition: Fourth edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : McGraw\Hill/Irwin, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.78 / S864s.

Práctica profesional de negocios internacionales : casos, ejercicios y documentos / Héctor Félix Arese.

by Arese, Héctor Félix [autor.].

Series: Comercio exterior y marketing internacionalMaterial type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Buenos Aires : Grupo Editorial Norma, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 382.1 / A678p 2003. Items available for reference: Biblioteca CESA: Procesos técnicos (1)Call number: 382.1 / A678p.

Product management / Donald R. Lehman, Russell S. Winer.

by Lehmann, Donald R [autor.] | Winer, Russell S.

Series: The McGraw-Hill/Irwin series in marketingEdition: 3 edition.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : McGraw Hill Irwin, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.575 / L528p.

El final del marketing que conocemos / Sergio Zyman ; traducción Isabel Ferrer.

Series: Colección marketing y publicidadMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona ; Buenos Aires : Ediciones Granica, 1999Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / Z99F.

Problemas de marketing : análisis de casos prácticos / Milton P. Brown, [y otros].

by Brown, Milton P [autor.] | Cardozo, Richard N [coautor] | Cunningham, Scott M [coautor] | Salmon, Walter J [coautor] | Sultan, Ralph G. M [coautor].

Series: ESADE ; tomo I ;Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Hispano Europea, 1977Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / B877p 1977, ...

Investigación de mercados / Gerald Zaltman, Philip C. Burger ; traducido por Conrad Niell.

by Zaltman, Gerald [autor.] | Burger, Philip [coautor].

Series: Tecnicas de marketing ; 5Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Hispano Europea, 1980Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83 / Z22i, ...

Los diez pecados capitales del marketing : indicios y soluciones / Philip Kotler ; traducción Ana García Bertrán.

by Kotler, Philip [autor.] | García Bertrán, Ana [traductor].

Series: Líderes del management. MarketingMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Edicione Deusto, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / K847d.

Las 11 leyes inmutables de la creación de marcas en internet / Al Ries y Laura Ries ; traducción Idoia Bengoechea Aira.

by Ries, Al [autor.] | Bengoechea Aira, Idoia [traductor] | Ries, Laura.

Series: Líderes del management. MarketingMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bilbao : Ediciones Deusto, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / R559l.

Marketing internacional / Gustavo Trigo.

by Trigo, Gustavo [autor.].

Series: Marketing prácticoMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Océano, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.848 / T828m.

La investigación de mercados en la práctica / José María Ferré Trenzano.

by Ferré Trenzano, José María [autor.].

Series: Marketing prácticoMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Océano, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / F382i.

Estrategias de productos y precios / José María Ferré Trenzano.

by Ferré Trenzano, José María [autor.].

Series: Marketing prácticoMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Editorial Océano, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F382p.

Marketing, mercado y competitividad / José María Ferré Trenzano.

by Ferré Trenzano, José María [autor.].

Series: Marketing prácticoMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Océano, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F382m.

Estrategias de distribución / José María Ferré Trenzano.

by Ferré Trenzano, José María [autor.].

Series: Marketing prácticoMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Océano, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / F382e.

Nuevos productos : de la idea al lanzamiento / José María Ferré Trenzano.

by Ferré Trenzano, José María [autor.].

Series: Marketing prácticoMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Editorial Océano, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.575 / F382n.

Logística comercial : gestión comercial y marketing / Rodrigo López Fernández.

by López Fernández, Rodrigo [autor.].

Series: Comercio y marketingMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Thomson/Paraninfo, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.78 / L864l.

Fidelización... un paso más allá de la retención : el marketing directo, el despliegue CRM y la empresa virtual / Félix Cuesta Fernández ; prólogo Eduardo Montes Pérez.

by Cuesta Fernández, Félix [autor.] | Montes Pérez, Eduardo [prólogo .].

Series: : Serie McGraw-Hill de management. MarketingMaterial type: Text Text; Literary form: Not fiction ; Audience: General; Language: español Publisher: Madrid : McGraw-Hill, 2003Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / C965f 2003, ...

Marketing social corporativo : la acción social de la empresa / Francisco Javier Barranco Saiz.

by Barranco Saiz, Francisco Javier [autor.].

Series: Marketing sectorialMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : ESIC, 2005Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / B268m.

Marketing del patrimonio cultural / Carmen Camarero Izquierdo, María José Garrido Samaniego.

by Camarero Izquierdo, Carmen [autor.] | Garrido Samiego, María José.

Series: Colección marketing sectorialMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pirámide, Esic, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 338.4791 / C172m.

Marketing político / Francisco Javier Barranco Saiz.

by Barranco Saiz, Francisco Javier [autor.].

Series: Marketing sectorialMaterial type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : ESIC, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B268m.

Pages
Hola