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Marketing research / David A. Aaker ... [y otros].

by Aaker, David A [autor.].

Edition: Undécima edición.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : John Wiley & Sons, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / A111m.

Financial valuation : applications and models / James R. Hitchner.

Series: Wiley finance seriesEdition: Third edition, with Website.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : John Wiley & Sons, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.15 / H675f.

The executive's guide to enterprise social media strategy : how social networks are radically transforming your business / David B. Thomas, Mike Barlow.

by Thomas, David B [autor.] | Barlow, Mike.

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / T454e.

Socialnomics : how social media transforms the way we live and do business / Erik Qualman.

by Qualman, Erik, 1972- [autor.].

Edition: Second edition.Material type: Text Text; Literary form: Not fiction Language: English Publisher: Hoboken, NJ : John Wiley & Sons, Inc., [2013]Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.872 / Q16s, ...

Marketing plans for services : a complete guide / Malcolm McDonald, Pennie Frow, Adrian Payne.

by Mcdonald, Malcom [autor.] | Frow, Pennie.

Edition: 3th edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons, 2011Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / M459ma, ...

Financial reporting for managers : a value-creation perspective / Jamie Pratt, D. Eric Hirst.

by Pratt, Jamie [autor.] | Hirst, D. Eric.

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.1513 / P913f.

How to read a financial report : for managers, entrepreneurs, lenders, lawyers and investors / John A. Tracy.

by Tracy, John A [autor.].

Edition: Seventh edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons Inc., 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.1513 / T761h.

The new relationship marketing : how to build a large, loyal, profitable network using the social Web / Mari Smith.

by Smith, Mari, 1966- [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : John Wiley & Sons, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.821 / S642n.

How to measure anything : finding the value of intangibles in business / Douglas W. Hubbard.

by Hubbard, Douglas W, 1962- [autor.].

Edition: Second edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : John Wiley & Sons, 2010Availability: Items available for loan: Biblioteca CESA (2)Call number: 657.7 / H875h 2010, ...

Financial modeling with crystal ball and excel / John Charnes.

by Charnes, John [autor.].

Series: : The Wiley finance seriesEdition: Second edition.Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., 2012Other title: Financial modeling with Oracle Crystal Ball and Excel + website.Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (2)Call number: 332.015118 / C483f 2012, ...

An introduction to analysis of financial data with R / Ruey S. Tsay.

by Tsay, Ruey S [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons, 2013Availability: Items available for reference: Biblioteca CESA: Procesos técnicos (1)Call number: 332.0151955 / T877an.

Connecting organizational silos : taking knowledge flow management to the next level with social media / Frank Leistner.

by Leistner, Frank [autor.].

Series: Wiley & SAS business seriesMaterial type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : John Wiley & Sons, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4038 / L532c.

Project financing : asset\based financial engineering / John D. Finnerty.

by Finnerty, John D [autor.].

Series: Wiley finance seriesEdition: Second edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : John Wiley & Sons, 2007Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.155 / F514p, ...

Modern security analysis : understanding Wall Street fundamentals / Matin J. Whitman, Fernando Diz.

by Whitman, Matin J, 1924- [autor.] | Diz, Fernando.

Series: Wiley finance seriesMaterial type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons Inc., 2013Availability: Items available for loan: Biblioteca CESA (5)Call number: 332.63 / W614m 2013, ...

Supply chain transformation : practical roadmap to best practice results / Richard J. Sherman.

by Sherman, Richard J [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.78 / S553s.

Supply chain management : best practice / David Blanchard.

by Blanchard, David [autor.].

Edition: Second edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.78 / B639s.

Financial analysis and modeling : using Excel and VBA / Chandan Sengupta.

by Sengupta, Chandan, 1946- [autor.].

Series: Wiley finance seriesEdition: Second edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : John Wiley & Sons, 2010Other title: Using Excel and VBA.Availability: Items available for loan: Biblioteca CESA (4)Call number: 332.0151 / S476f, ...

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