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Designing brand identity : an essential guide for the whole branding team / Alina Wheeler.

by Wheeler, Alina, 1948- [autor.].

Edition: Fourth edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : John Wiley & Sons, 2013Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / W562d. Not available: Biblioteca CESA: Lost (1).

Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan kartajaya, Iwan Setiawan.

by Kotler, Philip [autor.] | Kartajaya, Hermawan | Setiawan, Iwan.

Edition: 8a edition .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New Jersey : John Wiley, 2010Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (4)Call number: 658.8 / K874m 2010, ... Not available: Biblioteca CESA: Lost (1).

Socialnomics : how social media transforms the way we live and do business / Erik Qualman.

by Qualman, Erik [autor.].

Edition: 2th edición.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.872 Q16s. Not available: Biblioteca CESA: Lost (1).

Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip [autor.] | Kartajaya, Hermawan [coautor] | Setiawan, Iwan [coautor].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : John Wiley & Sons, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 K874m. Not available: Biblioteca CESA: Lost (1).

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