Marketing plans : how to prepare them, how use them / Malcom McDonald, Hugh Wilson.

By: McDonald, Malcolm [autor.]Material type: TextTextLanguage: English Publisher: [Washington D.C.] : John Wiley & Sons, 2011Edition: Seventh editionDescription: 573 páginas : ilustraciones, láminas fotografíasContent type: texto Media type: sin mediación Carrier type: volumenISBN: 9780470669976Subject(s): Planeación de mercadeo | Plan de mercadeo | Mercadeo -- Administración | Comunicación en mercadeoDDC classification: 658.802 Online resources: Recurso digital
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Item type Current library Collection Call number Vol info Copy number Status Date due Barcode Item holds
Libros Libros Biblioteca CESA

Diagonal 34 A No. 5 A - 23 

Casa Incolda

PBX: 339 53 00

serviciosbiblioteca@cesa.edu.co

Piso 1
General 658.802 / M459m (Browse shelf(Opens below)) Ej. 1 1 Available 7101019447
Libros Libros Biblioteca CESA

Diagonal 34 A No. 5 A - 23 

Casa Incolda

PBX: 339 53 00

serviciosbiblioteca@cesa.edu.co

Piso 1
General 658.802 / M459m (Browse shelf(Opens below)) Ej. 2 2 Available 7101019970
Total holds: 0

Incluye índice (p.557-573)

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