Understanding Michael Porter : the essential guide to competition and strategy / Joan Magretta.
Material type: TextLanguage: English Publisher: Boston, MA : Harvard Business Review Press, 2012Description: x, 236 páginas : ilustraciones ; 24 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 1422160599; 9781422160596; 9781422160596Subject(s): Administración | Planificación estratégica | Competencia económica | Administración industrialDDC classification: 658.4012Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.4012 / M212u (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101019047 | ||
Libros |
Biblioteca CESA
Diagonal 34 A No. 5 A - 23 Casa Incolda PBX: 339 53 00 serviciosbiblioteca@cesa.edu.co |
General | 658.4012 / M212u (Browse shelf(Opens below)) | Ej. 2 | 2 | Available | 7101019045 |
Includes bibliographical references and index.
Competition: the right mind\set \\ The five forces: competing for profits \\ Competitive advantage: the value chain and your P&L \\ Creating value: the core \\ Trade\offs: the linchpin \\ Fit: the amplifier \\ Continuity: the enabler \\ Epilogue: a short list of implications.
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