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Neuromarketing : exploring the brain of the consumer / Leon Zurawicki.

by Zurawicki, Leon [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Berlin : Springer, 2010Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8019 / Z964n.

The Entrepreneur's guide to customer development : A cheat sheet to The Four Steps to the Epiphany / by Brant Cooper & Patrick Vlaskovits ; foreword by Steven Gary Blank.

by Cooper, Brant [autor.] | Vlaskovits, Patrick.

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lexington, KT : Custdev, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.402 / C776e 2010.

The entrepreneur's guide to customer development : a "cheat sheet" to The four steps to the epiphany / by Brant Cooper & Patrick Vlaskovits ; foreword by Steven Gary Blank.

by Cooper, Brant [autor.] | Vlaskovits, Patrick | Blank, Steven G.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General; Language: English Publisher: Menlo Park, California : B. Cooper and P. Vlaskovitz, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: EBR658.402 / C776e 2010.

Marketing digital : navegando en aguas digitales sumérgete conmigo / Yi Min Shum Xie.

by Shum Xie, Yi Min [autor.].

Edition: 2da. edición .Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Ediciones de la U, 2019Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / SH562m 2019.

Marketing digital : para dummies / Aitor Contreras...[y otros].

by Contreras, Aitor [autor.] | García, Isra | Ronco, Víctor | Rubio, Álex | Valdelvira, Oscar.

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Planeta ; Para dummies, 2019Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / M345m 2019.

Relationship marketing on the internet : create one on one bonds with prospects and customers and keep them forever / Roger C. Parker ; forewords bye Lynne Duddy and Seth Godin.

by Parker, Roger C [autor.] | Duddy, Lynne [prólogo.] | Godin, Seth [prólogo.].

Series: Adams StreetwiseMaterial type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: [United States] : Adams Media Corporation, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / P238r 2000.

What customers crave : how to create relevant and memorable experiences at every touchpoint / Nicholas J. Webb.

by Webb, Nicholas J, 1958- [autor].

Edition: Primera ediciónMaterial type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Summary language: English Publisher: New York : American Management Association, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / W365w 2017.

What your customer wants and can't tell you : unlocking consumer brains with the science of behavioral economics / Melina Palmer.

by Palmer, Melina [autor].

Edition: Primera ediciónMaterial type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Summary language: English Publisher: Coral Gables : Mango Publishing, 2021Other title: Unlocking consumer decisions with the science of behavioral economics.Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / P173w 2021.

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