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Marketing to China : one billion new customers / Xu Bai Yi.

by Xu Bai Yi [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Lincolnwood, Ill : NTC Business Books, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.848 / X8m.

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Las 36 estrategias chinas : una antigua sabiduría para el mundo de hoy / Gao Yuan, Alfonso Colodrón translator.

by Yuan, Gao [autor.] | Colodrón, Alfonso [traductor].

Edition: 6ta edition.Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: España : EDAF, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4063 / Y945e.

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What Chinese want : culture, communism, and China's modern consumer / Tom Doctoroff.

by Doctoroff, Tom [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2012Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83430951 / D673w, ...

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