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Principles of marketing / Harold Howard Maynard And Theodore N. Beckman. by Maynard, Harold Howard [autor.] | Beckman, Theodore N, 1894-. Edition: 4a edition.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : Ronald Press, 1962Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M471p.
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Principles of contemporary marketing / David L. Kurtz. by Kurtz, David L [autor.]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Mason, OH : Thomson South-Western, 2008Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K969p, ... Not available: Biblioteca CESA: Damaged (1).
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Marketing through turbulent times / Jenny Darroch. by Darroch, Jenny [autor.]. Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: New York : Palgrave Macmillan, 2010Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / D225m, ...
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Ten key customer insights : unlocking the mind of the market / Robert Schieffer. by Shieffer, Robert [autor.]. Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: [Washington D.C.] : South-Wertern Cengage Learning, 2005Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8343 / S332t, ... Not available: Biblioteca CESA: Damaged (1).
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Contemporary marketing / David L. Kurtz. by Kurtz, David L [autor.]. Edition: Sixteenth edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: [Washington D.C.] : South Western, 2014Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K969m, ...
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MKTG 7 / Charles W Lamb; Joseph F Hair; Carl D McDaniel. by Lamb, Charles W [autor.] | Hair, Joseph F | Mcdaniel, Carl D. Edition: Student Edition.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Mason, OH : South\Western College Publishing, 2013Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.834 / L218mk, ... Not available: Biblioteca CESA: Lost (1).
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