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Marketing communications : principles and practice / Philip J. Kitchen.

by Kitchen, Philip J [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Londres : Thomson, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / K622m 2006.

Marketing myopia / Theodore Levitt.

by Levitt, Theodore, 1925-2006 [autor.].

Series: : Harvard business review classicsMaterial type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston, Massachusetts : Harvard Business Review Press, 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / L666m 2008.

The 1-page marketing plan : get new customers, make more money, and stand out from the crowd / Allan Dib.

by Dib, Allan [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Miami, Estados Unidos : Successwise, 2018Other title: The one-page marketing plan : get new customers, make more money, and stand out from the crowd /.Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / D543p 2018, ...

This is marketing : you can't be seen until you learn to see / Seth Godin.

by Godin, Seth [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Penguin Random House / Portfolio, 2018Online access: Recurso digital Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / G585t 2018.

Cómo convertir a sus clientes en socios / Producción ejecutiva María Facio, Mercedes Reincke ; presentador Philip Kotler.

by Kotler, Philip | Facio, María [productor.] | Reincke, Mercedes [productor].

Material type: Film Film; Format: videocassette ; Type of visual material: videorecording ; Audience: General; Language: Spanish, English Publisher: [Sin Lugar] : Visendus, 1998Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / C728 1998, ...

Cómo vender a clientes difíciles y otros títulos / Ron Underhood ; Mc Graw-Hill, Inc.; asesores: Chuck Cole, J.W. Demsey, Charles Palmer.

by Cole, Chuck | Demsey, J.W | Palmer, Charles.

Material type: Film Film; Type of visual material: ; Audience: General; Language: Spanish Publisher: [sin lugar] : CRM Productions, [1990]Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / C728o 1990.

Marketing communications : offline and online integration, engagement and analytics / P. R. Smith and Ze Zook.

by Smith, Paul Russell, 1957- [autor] | Zook, Ze [autor].

Edition: Sexta ediciónMaterial type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Summary language: English Publisher: London : KoganPage, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / SM642m 2016.

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