International business : the challenges of globalization / John J. Wild, Kenneth L. Wild, and Jerry C.Y. Han.
Material type:
TextLanguage: English Publisher: Upper Saddle River, New Jersey : Prentice Hall, 2010Copyright date: ©2010Publisher: [New Jersey] : [s.e.], 2010Edition: Fifth editionDescription: xxviii, 481 páginas : ilustraciones, mapas ; 28 cmContent type: texto Media type: sin mediación Carrier type: volumenISBN: 0137153759; 9780137153756Subject(s): Administración de empresas internacionales | Integración Económica | Inversiones extranjeras | Empresas internacionales | Empresas internacionales -- Administracion | Economía internacional | Comercio internacional | Comercio exterior | Finanzas internacionales | Administración de la producciónDDC classification: 658.049 | Item type | Current library | Collection | Call number | Vol info | Copy number | Status | Date due | Barcode | Item holds |
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Biblioteca CESA
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General | 658.049 / W668i (Browse shelf(Opens below)) | Ej. 1 | 1 | Available | 7101015601 |
Incluye referencias bibliográficas (páginas 445\450) e índices.
Globalization. \\ -- Cross\cultural business. \\ -- Politics, law, and business ethics. \\ -- Economics and emerging markets. \\ -- International trade. \\ -- Business : government trade relations. \\ -- Foreign direct investment. \\ -- Regional economic integration. \\ -- International financial markets. \\ -- International monetary system. \\ -- International strategy and organization. \\ -- Analyzing international opportunities. \\ -- Selecting and managing entry modes. \\ -- Developing and marketing products. \\ -- Managing international operations. \\ -- Hiring and managing employees.
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