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		Marketing research : an applied orientation / Naresh K. Malhotra. by Malhotra, Naresh K [autor.]. Edition: Second edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1996Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83 / M249m, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Herramientas para segmentar mercados y posicionar productos : Análisis de información cuantitativa en investigación comercial / Ramón Pedret, Laura Saigner, Francesc Camp. by Pedret, Ramón [autor.] \| Camp, Francesc \| Sagnier, Laura. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bilbao : Ediciones Deusto, 2000Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.802 / P371h, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Investigación de mercados contemporánea / Carl McDaniel, Roger Gates ; traducción María Teresa Aguilar ; revisión técnica Luis Alfonso Pérez. by Mcdaniel, Carl [autor.] \| Aguilar, María Teresa [traductor] \| Gates, Roger \| Pérez, Luis Alfonso [revisión]. Series: Soluciones empresarialesEdition: 4a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : International Thomson Editores, 1999Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83 / M478i, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Investigación de mercados : un enfoque aplicado / Naresh K. Malhotra ; traducción: José Francisco Javier Dávila Martínez, Magda Elizabeth Treviño Rosales. by Malhotra, Naresh K [autor.]. Edition: 4a edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Pearson Education, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83 / M249i1 2004, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)
		Métricas del marketing / Alejandro Domínguez Doncel, Gemma Muñoz Vera. by Domínguez Doncel, Alejandro [autor.] \| Muñoz Vera, Gemma. Series: Alfaomega \| Mercadotecnia. Gestión EmpresarialEdition: 2a. edition / revisada y actualizada.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Esic Editorial, 2010Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / D671m, ... Not available: Biblioteca CESA: Damaged (1). Place hold Request article Add to cart (remove)

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