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The satisfied customer : winners and losers in the battle for buyer preference / Claes Fornell.

by Fornell, Claes [autor.].

Edition: First edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2007Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8343 / F727s.

The management of consumer credit : theory and practice / Steven Finlay.

by Finlay, Steven [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2008Availability: Items available for loan: Biblioteca CESA (1)Call number: 332.1 / F511m.

Marketing through turbulent times / Jenny Darroch.

by Darroch, Jenny [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2010Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / D225m, ...

Happy customers everywhere : how your business can profit from the insight of positive psychology / Brend Schmitt.

by Schmitt, Bernd [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Palgrave MacMillan, 2012Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8342 / S355h, ...

What Chinese want : culture, communism, and China's modern consumer / Tom Doctoroff.

by Doctoroff, Tom [autor.].

Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Palgrave Macmillan, 2012Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.83430951 / D673w, ...

Happy customers everywhere : how your business can profit from the insight of positive psychology / Brend Schmitt.

by Schmitt, Bernd [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Palgrave MacMillan, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8342 S355h.

What chinese want : culture communism, and china's modern consumer / Tom Doctoroff.

by Doctoroff, Tom [autor.].

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Palgrave MacMillan, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83430951 D673w.

The Intuitive Customer : 7 Imperatives for moving your customer experience to the next level / by Colin Shaw, Ryan Parker Hamilton

by Shaw, Colin [autor] | Parker Hamilton, Ryan [autor].

Edition: Primera ediciónMaterial type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Summary language: English Publisher: New York : Palgrave Macmillan, 2016Other title: Seven Imperatives for moving your customer experience to the next level .Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.834 / SH534i 2016.

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