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		La siguiente evolución del marketing : conéctese con sus clientes mediante el marketing con significado / Bob Gilbreath ; traducción de María del Carmen Chávez García. by Gilbreath, Bob [autor] \| Chávez García, María Del Carmen. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : McGraw\Hill, 2011Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / G466s, ... Place hold Request article Add to cart (remove)
		Marketing research : methodological foundations / Gilbert A. Churchill. by Churchill, Gibert A [autor.]. Series: The Dryden press series in marketingEdition: 2 edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hinsdale, Ill. : The Dryden press, 1979Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / CH563m. Place hold Request article Add to cart (remove)
		Análisis de mercados : técnicas cuantitativas / Roland Frank. by Frank, Roland [autor] \| Kuchn,Alfred [autor] \| Massy,William [autor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Trillas, 1969Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / F828a. Place hold Request article Add to cart (remove)
		Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Gloria Presa Ampudia ; revisión técnica Jorge Rodríguez y Rodrguez. by Ries, Al [autor.] \| Presa Ampudia, Gloria [traductor] \| Rodríguez y Rodríguez, Jorge \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México ; Bogotá : McGraw\Hill, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.11 / R559p. Place hold Request article Add to cart (remove)
		La exportacion y los mercados internacionales / Francisco Grannell Trias ; prologo de J. L. Artigas Riambau. by Granell Trias, Francisco [autor.]. Series: Biblioteca de direccion ; organizacion y administracion de empresa. Tecnicas de estudios de mercadoEdition: 3a. edition Revisada y puesta al diameter.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Hispano Europea, 1979Availability: Items available for loan: Biblioteca CESA (1)Call number: 382.1 / G756e. Place hold Request article Add to cart (remove)
		Marketing / por John B. Matthews ...[y otros] ; traducida por Conrad Niell i Sureda. by Matthews, John Bowers [coautor]. Series: Colección ESADE. Estudios de la pequeña y mediana empresaEdition: 4a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Hispano Europea, 1980Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M438t. Place hold Request article Add to cart (remove)
		La revolución del Marketing : la táctica dicta la estrategia / Al Ries, Jack Trout ; traducción Alberto Narváez Rozo ; con la asesoría de Orión Traducciones ; revisión técnica de Masashi Kikuchi Yokoyama, Juan Pablo Múnoz Concha, Alejandro Schnarch Kirberg. by Ries, Al [autor.] \| Kikuchi Yokoyama, Masashi \| Múñoz Concha, Juan Pablo \| Narváez Rozo, Alberto [traductor] \| Schnarch, Alejandro \| Trout, Jack. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1989Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / R559r, ... Place hold Request article Add to cart (remove)
		Product placement (emplazamiento de producto) : la publicidad eficaz / Camille Coralie Bouton, Yolanda Yustas. by Coralie Bouton, Camille [autor.] \| Yustas, Yolanda. Series: Empresas y gestiónMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Madrid] : Ediciones Pirámide, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / C810p. Place hold Request article Add to cart (remove)
		Mercadotecnia directa integrada : técnicas y estrategias para el éxito / Ernan Roman ; prólogo de Bob Stone, Jim Kobs ; traducción de María Elena Rosas Sánchez. by Roman, Ernan [autor.] \| Stone, Bob, 1918-2007 [prólogo .] \| Kobs, Jim [prólogo .] \| Rosas Sánchez, María Elena [traductor]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: México : McGraw-Hill, 1990Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / R758m 1990, ... Place hold Request article Add to cart (remove)
		Como anticiparse a su competencia / Ian Gordon ; traducción Jesús Villamizar Herrera ; asesoría y revisión técnica Humberto Serna Gómez. by Gordon, Ian [autor.] \| Serna Gómez, Humberto [revisión] \| Villamizar Herrera, Jesús [traductor]. Series: Serie empresarial LegisMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Fondo Editorial Legis, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G662c. Place hold Request article Add to cart (remove)
		Foros de mercadeo Agosto 29 de 2012 : Aplican restricciones / Publicidad y Mercadeo - P&M, Colegio de Estudios Superiores de Administración - CESA. by Colegio de Estudios Superiores de Administración - CESA \| Llinás, Marco \| Sámper, Francisco \| Díaz, Santiago \| Jeckel, Jorge \| Ramírez, Nohora \| Publicidad y Mercadeo - P&M. Series: Conferencias CESAMaterial type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: [Bogotá] : Publicidad y Mercadeo P&M, Colegio de Estudios Superiores de Administración - CESA, 2012Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / C691a 2012, ... Place hold Request article Add to cart (remove)
		Introducción a la investigación de mercados / Laura Fischer de la Vega, Alma Navarro Vega. by Fischer de la Vega, Laura [autor.] \| Navarro Vega, Alma. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Interamericana, 1985Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / F529i. Place hold Request article Add to cart (remove)
		Marketing estratégico / Jean\Jacques Lambin ; translator Alejandro Molla Descals, Salvador Miquel Peris. by Lambin, Jean-Jacques [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : McGraw\Hill, 1987Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / L224m, ... Place hold Request article Add to cart (remove)
		Relaciones públicas para mercadeo y ventas / David Wragg ; traducción Zulma Ramos Ramírez ; asesoría y revisión técnica Humberto Serna Gómez. by Wragg, David [autor.] \| Ramos Ramírez, Zulma [traductor] \| Serna Gómez, Humberto [revisión]. Series: Fondo editorial legis. Serie empresarialMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Santafé de Bogotá : Legis Editores, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 659.2 / W393r. Place hold Request article Add to cart (remove)
		Dirección de marketing : fundamentos y software de aplicaciones / Ildefonso Grande Esteban. by Grande Esteban, Ildefonso [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid ; Santafé de Bogotá : McGraw\Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G751d. Place hold Request article Add to cart (remove)
		Implementable marketing research / Alan Mercer. by Mercer, Alan [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Prentice Hall, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / M554i. Place hold Request article Add to cart (remove)
		Investigación de mercados / Ronald M. Weiers ; traducción Rosa María Rosas Sánchez ; revisión técnica Marcela Benassini Félix. by Weiers, Ronald M [autor.] \| Benassini Félix, Marcela \| Rosas Sánchez, Rosa María [traductor]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : Prentice\Hall\Hispanoamericana, 1986Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / W418i. Place hold Request article Add to cart (remove)
		Marketing mix : conceptos, estrategias y aplicaciones / dir. Claudio L. Soriano Soriano. by Soriano Soriano, Claudio L [director]. Series: Biblioteca de Manuales prácticos de MarketingMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Díaz de Santos, S.A., 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M297m. Place hold Request article Add to cart (remove)
		La voz del mercado : la ventaja competitiva a través del uso creativo de la información del mercado / Vincent P. Barabba, Gerald Zaltman ; traducción Michel Angstadt. by Barabba, Vincent P [autor.] \| Angstadt, Michel [translator] \| Zaltman, Gerald. Series: Serie McGraw Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : McGraw Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / B223v. Place hold Request article Add to cart (remove)

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