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		El libro del año en mercadeo : los mejores artículos de el Quarterly Review of Marketing / Michael J. Thomas, Norman E. Waite ; traducción de Jesús Villamizar Herrera ; revisión técnica Humberto Serna Gómez. by Thomas, Michael J [autor.] \| Waite, Norman E \| Villamizar Herrera, Jesús [traductor] \| Serna Gómez, Humberto [revisor técnico .]. Series: : Serie empresarial LegisMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: español Original language: inglés Publisher: Bogotá : Fondo Editorial Legis, 1991Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / T459l 1991, ... Place hold Request article Add to cart (remove)
		Marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel ; traducción Guadalupe Meza Staines, Martha Elsa Mauri Hernández ; revisón técnica Irma López Espinosa. by Lamb, Charles W [autor.] \| Hair, Joseph F \| López Espinosa, Irma [revisión] \| Mauri Hernández, Martha Elsa [traductor] \| Mcdaniel, Carl \| Meza Staines, Guadalupe [traductor]. Edition: 11a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Cengage Learning, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L218m. Place hold Request article Add to cart (remove)
		Introduction to marketing / Carl McDaniel, Charles W. Lamb, Joseph F Hair Jr. by Mcdaniel, Carl [autor.] \| Lamb, Charles W. Edition: Eleventh edición.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : South-Western Cengage Learning, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / M134i. Place hold Request article Add to cart (remove)
		Marketing : an introduction / Rosalind Masterson, David Pickton. by Masterson, Rosalind [autor.] \| Pickton, David. Edition: Third edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : Sage, 2014Availability: Items available for loan: Biblioteca CESA (3)Call number: 658.8 / M423m 2010, ... Place hold Request article Add to cart (remove)
		How to build a brand / Standford University ; John Kilcullen. by Standford University \| Kilcullen, John. Series: Stanford executive briefingsMaterial type: Film; Type of visual material: videorecording ; Audience: General; Language: English Publisher: [Washington D.C.] : Standford University, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.827 / ST785h 2000. Place hold Request article Add to cart (remove)
		La comunicación : base de un marketing exitoso / Presentador Basilio Balli Morales. by Balli Morales, Basilio. Material type: Film; Type of visual material: videorecording ; Audience: General; Language: Spanish Publisher: Bogotá : MS T.V.& Video, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.45 / B171c 2000. Place hold Request article Add to cart (remove)
		Gestión de la comunicación comercial / Pedro Reinares Lara, Sergio Calvo Fernández ; editora Maria Victoria Peralba Ruiz. by Reinares Lara, Pedro [autor.] \| Calvo Fernández, Sergio \| Peralba Ruiz, María Victoria [editor .]. Series: Serie McGraw Hill de managementMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Madrid : McGraw Hill, 1999Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.85 / R364g 1999, ... Place hold Request article Add to cart (remove)
		Técnicas de información y atención al cliente - consumidor : comunicación y asesoramiento al usuario en actividades de venta / Alexandre Hermida Mondelo, Inmaculada Iglesias Fernández. by Hermida Mondelo, Alexandre [autor.] \| Iglesias Fernández, Inmaculada. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Limusa ; Ideaspropias ; Buena Semilla, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.81 / H554t 2017. Place hold Request article Add to cart (remove)

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