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		Marketing in an electronic age / edited by Robert D. Buzzell ; contributors, Vincent P. Barabba ... [y otros]. by Barabba, Vincent P, 1934- [autor.] \| Buzzell, Robert D. (Robert Dow), 1933-. Series: Research colloquium / Harvard Business SchoolMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Harvard Business School Press, 1985Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / B989m, ... Place hold Request article Add to cart (remove)
		Hearing the voice of the market : competitive advantage through creative use of market information / Vincent P. Barabba and Gerald Zaltman. by Barabba, Vincent P, 1934\ [autor.] \| Zaltman, Gerald. Material type: Text; Format: microfiche festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Harvard Business School Press, c1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B223h. Place hold Request article Add to cart (remove)
		La voz del mercado : la ventaja competitiva a través del uso creativo de la información del mercado / Vincent P. Barabba, Gerald Zaltman ; traducción Michel Angstadt. by Barabba, Vincent P [autor.] \| Angstadt, Michel [translator] \| Zaltman, Gerald. Series: Serie McGraw Hill de managementMaterial type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid ; Santafé de Bogotá : McGraw Hill, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / B223v. Place hold Request article Add to cart (remove)

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