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Finanzas para directivos de marketing / Eliseu Santandreu.

by Santandreu, Eliseu [autor.].

Material type: Text Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Barcelona : Gestión 2000, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.15 / S232f.

Marketing metrics : the definitive guide to measuring marketing performance / Paul W. Farris ... [y otros].

Edition: Second edition.Material type: Text Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Upper Saddle River, NJ : FT Press, 2010Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / F246m.

The age of cryptocurrency : how bitcoin and digital money are challenging the global economic order / Paul Vigna, Michael J. Casey.

by Vigna, Paul [autor.] | Casey, Michael J.

Edition: First edition.Material type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : St. Martin's Press, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 332.42 / V678a 2015.

Financial aspects of marketing / Keith Ward, The Chartered Institute of Marketing - CIM.

by Ward, Keith, 1949- [autor.] | The Chartered Institute of Marketing - CIM.

Series: : The marketing series studentMaterial type: Text Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: New York : Rouledge, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.15 / W256f 2011.

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