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		La satisfacción del cliente : la otra mitad de su trabajo / Dru Scott ; translator Héctor G Tejera. by Scott, Dru [autor.] \| Tejera, Héctor G [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Grupo Editorial Iberoamericana, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / S425s. Place hold Request article Add to cart (remove)
		La fórmula del servcio excelente : una guía clara, precisa y fácilmente aplicable en una pequeña empresa, que puede dar a su organización la ventaja competitiva que necesita para superar a sus competidores. Series: Guías de gestión de la pequeña empresaMaterial type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Madrid : Ediciones Díaz de Santos, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M297f. Place hold Request article Add to cart (remove)
		CRM : cómo implementar y beneficiarse de la gestión de las relaciones con los clientes :(Customer Relationship Management) / Jay Curry con Adam Curry ; traducido por Carlos Ganzinelli. by Curry, Jay [autor.] \| Curry, Adam \| Ganzinelli, Carlos [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bilbao : Ediciones Gestión 2000, 2002Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / C976c, ... Place hold Request article Add to cart (remove)
		CRM a través de internet : cómo identificar, atraer, atender y retener a los clientes con ayuda de internet / Kathlen Sindell ; traductor Juan Castilla Plaza. by Sindell, Kathlen [autor.] \| Castilla Plaza, Juan [traductor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Barcelona : Gestión 2000, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S616c. Place hold Request article Add to cart (remove)
		Administración de servicios : estrategias de marketing, operaciones y recursos humanos / Christopher H. Lovelock ... [y otros] ; traducción Miguel Ángel Sánchez Carrión, Pilar Mascaró Sacristán, Angel Apuntes Aguirre. by Apuntes Aguirre, Angel [autor.] \| Anta, Marisa De [editor] \| Lovelock, Christopher H \| Mascaró Sacristán, Pilar [traductor] \| Sánchez Carrión, Miguel Angel [traductor]. Edition: Editora Marisa de Anta.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Pearson Educación, Prentice Hall, 2004Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L898a. Place hold Request article Add to cart (remove)
		Marketing relacional : un nuevo enfoque para la seducción y fidelización del cliente / Pedro J. Reinares Lara, José Manuel Ponzoa Casado ; prólogo de Javier Alvarez. by Reinares Lara, Pedro José [autor.] \| Alvarez Ballesteros Francisco Javier \| Gómez Arnau, Adriana [editor] \| Ponzoa Casado, José Manuel. Series: Prentice hall. Financial TimesEdition: 2a. edition / Edición Adriana Gómez\Arnau.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Pearson Educación, 2004Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.812 / R364m, ... Place hold Request article Add to cart (remove)
		La nueva mercadotecnia / Richard Brookes ; traducción Robert A. Haas. by Brookes, Richard [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: México : McGraw-Hill, 1990Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B872n. Place hold Request article Add to cart (remove)
		Estrategias actualizadas de marketing / Marketing Data Ltda. by Marketing Data Ltda [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Marketing Data Ltda, 1987Availability: Items available for loan: Biblioteca CESA (1)Call number: R658.8 / M345e. Place hold Request article Add to cart (remove)
		Marketing Magnético : La estrategia definitiva para atraer y conservar clientes / John R. Graham. by Graham, John R [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Díaz de Santos, 1992Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / G739m. Place hold Request article Add to cart (remove)
		Delivering knock your socks off service / Kristin Anderson, Ron Zemke. by Anderson, Kristin, 1962- [autor.] \| Zemke, Ron. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : Amacom, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / A545d. Place hold Request article Add to cart (remove)
		Product plus : how product + service = competitive advantage / Christopher Lovelock. by Lovelock, Christopher H [autor.]. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York : McGraw\Hill, 1994Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / L898p. Place hold Request article Add to cart (remove)
		The future of distribucion : strategies for success in a changing industry / Martin Davis. by Davis, Martin [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: London : Pearson Professional, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / D261f. Place hold Request article Add to cart (remove)
		Key account selling : opening doors - selling by meeting the custumers' needs / Timothy E. Fara. by Fara, Timothy E [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [s.l.] : 1st books, 2003Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.87 / F219k. Place hold Request article Add to cart (remove)
		Logística integral : la gestión operativa de la empresa / Julio Juan Anaya Tejero. by Anaya Tejero, Julio Juan [autor]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [Madrid] : ESIC, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.78 / A536l. Place hold Request article Add to cart (remove)
		Marketing de los servicios / Ildefonso de los servicios. by Grande Esteban, Ildefonso [autor.]. Edition: 3a. edition / revisada.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Madrid : Editorial ESIC, 2000Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.82 / G751m. Place hold Request article Add to cart (remove)
		Servicios : manual de supervivencia / Fausto García, Roberto Luchi, Francisco Arenas Ballester. by García, Fausto [autor.] \| Arenas Ballester, Francisco \| Luchi, Roberto. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Buenos Aires : Temas, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / G215s. Place hold Request article Add to cart (remove)
		All for one : 10 strategies for building trusted client partnerships / Andrew Sobel. by Sobel, Andrew [autor.]. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Hoboken, NJ : John Wiley & Sons, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / S677a. Place hold Request article Add to cart (remove)
		Calidad personal : la base de todas las demás calidades / Claus Moller. by Moller, Claus [autor.] \| Colaboradores \| Love, Jan - Moller, Viveca - Touborg, Lis. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: [s.l.] : Time Manager International, 1991Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / M736c. Place hold Request article Add to cart (remove)

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