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Marketing global / Warren J. Keegan ; Traducción de Esmé Frances Prentice. by Keegan, Warren J [autor.] | Prentice, Esmé Frances, Tr. Edition: 5 edition.Material type:  Text; Literary form:
Not fiction
Language: Spanish Publisher: Madrid : Prentice Hall, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / K26m, ... Not available: Biblioteca CESA: Damaged (1).
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International marketing : analysis and strategy / Sak Onkvisit, John J Shaw. by Onkvisit, Sak [autor.] | Shaw, John J. Edition: Third edition.Material type: Text
festschrift
; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: Upper Saddle River, NJ : Prentice Hall, 1997Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.848 / O58i.
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Marketing : theory and practice / Michael J. Baker. by Baker, Michael J [autor.]. Edition: 3 edition.Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: [London] : MacMillan, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / B168m.
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Practical marketing planning / John Cooper, Peter Lane. by Cooper, John [autor.] | Lane, Peter [coautor]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: English Publisher: [London] : MacMillan Press, 1997Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / C776p, ...
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Diseño y desarrollo eficaces de nuevo producto / Stephen R. Rosenthal. by Rosenthal, Stephen R [autor]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Publisher: México : McGraw\Hill, 1998Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.575 / R813d, ... Not available: Biblioteca CESA: Damaged (1).
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Marketing estratégico / Strategic Management Group. by Strategic Management Group [autor.]. Material type: Text; Literary form:
Not fiction
; Audience:
Specialized;
Language: Spanish Publisher: Philadelphia, PA : Strategic Management Group, 1995Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / S898m.
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