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		The new rules of marketing & PR : how to use social media, online video, mbile applications, blogs, news releases, & viral marketing to reach buyers directly / David Heerma Scott. by Meerman Scott, David [autor.]. Edition: 4a edición.Material type: Text; Format: electronic available online ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: [Washington D.C.] : Wiley, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.872 / M495n. Place hold Request article Add to cart (remove)
		El libro del marketing interactivo y la publicidad digital / Eduardo Liberos ... [y otros]. by Bareño, Ruth [autor.] \| García Del Poyo, Rafael \| Gutiérrez Ulecia, Juan Carlos \| Liberos, Eduardo \| Nuñez, Álvaro \| Pino, Gabriela. Series: Libros profesionales de empresaEdition: 1ª edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Pozuelo de Alarcón (Madrid) : ESIC, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / L417l 2013. Place hold Request article Add to cart (remove)
		E-marketing / Judy Strauss, Associate Professor of Marketing, University of Nevada, Reno, Raymond Frost, Professor of Management Information Systems, Ohio University. by Strauss, Judy [autor.] \| Frost, Raymond. Edition: Seventh edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Boston, MA : Pearson, 2014Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.872 / S912e 2014. Place hold Request article Add to cart (remove)
		E-marketing / Judy Strauss y Raymond Frost. by Strauss, Judy [autor.] \| Frost, Raymond. Edition: sixth edition.Material type: Text; Literary form: Not fiction ; Audience: General; Language: English Publisher: Boston : Pearson, 2012Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.872 / S912e1 2012. Place hold Request article Add to cart (remove)
		Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan. by Ryan, Damian [autor.]. Edition: Third edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Philadelphia, PA : Kogan Page, 2014Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.872 / R952u 2014, ... Place hold Request article Add to cart (remove)
		Competitive marketing : a strategic approach / John O'Shaughnessy. by O'shaughnessy, John [autor.]. Series: Routledge Library editions ; Marketing ;Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: Abingdon, Oxon : Routledge, 2015Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.872 / O741c 2015. Place hold Request article Add to cart (remove)
		Diferénciese con e\process : creación de valor para el cliente y riqueza para los negocios en la era de Internet / Peter Keen, Mark McDonald ; traducción Germán Alberto Villamizar ; revisión técnica Fernando Suescún Mutis. by Keen, Peter [autor.] \| Macdonald, Mark \| Pertuz Molina, Rodrígo [editor] \| Suescún Mutis, Fernando [revisión] \| Villamizar, Germán Alberto [traductor]. Edition: Editor Rodrigo Pertuz Molina.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Bogotá : Osborne, McGraw\Hill, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / K264d 2001. Place hold Request article Add to cart (remove)
		Fidelidad en la red : cómo lograr que sus clientes visiten y compren permanentemente / Ellen Reid Smith ; traducción de Adriana de Hassan. by Smith, Ellen Reid [autor.] \| Hassan, Adriana de [traductor]. Material type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Original language: English Publisher: Bogotá : Editorial Norma, 2002Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.84 / S642f 2002, ... Place hold Request article Add to cart (remove)
		Marketing : crear y mantener clientes en un mundo de comercio\e / William G. Zikmund, Michael d'Amico ; translator Manuel Ortiz Staines. by Zikmund, William G [autor.] \| D'amico, Michael. Edition: 7a edition.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Thomson Learning, 2002Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / Z68m 2002. Place hold Request article Add to cart (remove)
		Marketing para medios sociales : un planteamiento estratégico / Melissa S. Barker... [y otros] ; traducción Mara Paulina Suárez Romero ; revisión técnica María de los Ángeles Ramos Solano. by Barker, Donald I [autor.] \| Ramos Solano, María de lol Ángeles [revisión] \| Suárez Moreno, Mara Paulina. Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México : Cengage Learning, 2013Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / M345m 2013. Place hold Request article Add to cart (remove)
		eCommerce : formulación de una estrategia / Robert Plant ; traductor Esteban Framini. by Plant, Robert [autor.] \| Castillo, María Fernanda [editor]. Edition: Editor María Fernanda Castillo.Material type: Text festschrift ; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Buenos Aires : Prentice Hall, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.84 / P515e 2001. Place hold Request article Add to cart (remove)
		Negocios en red : el management de la nueva economía / Roberto Vivo Chaneten, Roberto Cibrián Campoy ; prólogo de John Naisbitt. by Vivo Chaneton, Roberto, 1953- [autor.] \| Cibrián Campoy, Roberto, 1959- \| Naisbitt, John. Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Publisher: Bogotá : Editorial Norma, 2001Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / V496n 2001. Place hold Request article Add to cart (remove)
		Marketing y ventas por internet / Doris Xaviera Ugarriza. by Ugarriza, Doris Xaviera [autor.]. Series: Business managementMaterial type: Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Lima : Empresa Editora Macro, 2013Availability: Items available for loan: Biblioteca CESA (2)Call number: 658.8 / U417m 2013, ... Place hold Request article Add to cart (remove)
		Gratis : el futuro de un precio radical / Anderson Chris ; traducción Javier Fernández de Castro, María Belmonte Barrenechea. by Chris, Anderson [autor.] \| Fernández de Castro, Javier, 1942-. Edition: 1a edición.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: Buenos Aires : Tendencias Editores, 2009Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.8 / C554g 2009. Place hold Request article Add to cart (remove)
		The long tail : why the future of business is selling less of more / Chris Anderson. by Chris, Anderson, 1961- [autor.]. Edition: First. edition.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: English Publisher: New York Hyperion, 2006Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / AN545l 2006. Place hold Request article Add to cart (remove)
		Investigación de mercados : conceptos esenciales / Naresh K. Malhotra ; traductor Leticia Esther Pineda Ayala. by Malhotra, Naresh K [autor.] \| Pineda Ayala, Leticia Esther [traductor]. Edition: 1a. edición.Material type: Text; Literary form: Not fiction ; Audience: Specialized; Language: Spanish Original language: English Publisher: México D.F. Pearson Educación, 2016Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.83 / M249i3 2016. Place hold Request article Add to cart (remove)

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