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Empatía digital : inteligencia artificial aplicada al marketing para crear estrategias centradas en el cliente / Santiago Martínez Vela.

by Martínez Vela, Santiago [autor].

Series: Paidós EmpresaMaterial type: Text Text; Literary form: Not fiction ; Audience: General; Language: Spanish Publisher: Bogotá : Editorial Planeta Colombiana, 2021Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.802 / M385 2021.

What customers crave : how to create relevant and memorable experiences at every touchpoint / Nicholas J. Webb.

by Webb, Nicholas J, 1958- [autor].

Edition: Primera ediciónMaterial type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Summary language: English Publisher: New York : American Management Association, 2017Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / W365w 2017.

Be our guest : perfecting the art of customer service / by Disney Institute with Theodore Kinni ; foreword by Robert A. Iger.

by Kinni, Theodore B, 1956- [autor] | Iger, Robert A [prólogo] | Disney Institute [autor].

Edition: Primera ediciónMaterial type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Summary language: English Publisher: New York : Disney Editions, 2011Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.812 / B365 2011.

Rethinking competitive advantage : new rules for the digital age / Ram Charan and Geri Willigan.

by Charan, Ram, 1939- [autor] | Willigan, Geri [autor].

Edition: First editionMaterial type: Text Text; Format: regular print ; Literary form: Not fiction ; Audience: General; Language: English Publisher: United Kingdom : Random House Business, 2021Availability: Items available for loan: Biblioteca CESA (1)Call number: 658.4 / C469r 2021.

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