TY  - BOOK
AU  - Godin,Seth
TI  - All marketers are liars: the underground classic that explains how marketing really works and why authenticity is the best marketing of all 
SN  - 978159184303
U1  - 658.8 
PY  - 2012///
CY  - [Washington D.C.]
PB  - Portafolio Penguin
KW  - Mercadeo relacional
KW  - Mercadeo
ER  -